Ÿ’wăra
Ŷ’wãra is a Kenya-based fashion collective redefining the meaning of style through cultural preservation, sustainability, and conscious design.
Built on a foundation of indigenous knowledge systems, Ŷ’wãra collaborates with local artisans to co-create garments that honour tradition while embracing modern aesthetics. Each collection is crafted using organic cotton and regenerative natural materials, sourced from within Kenya’s diverse landscapes.
Guided by slow fashion principles, Ŷ’wãra is deeply committed to nurturing local economies and championing a cycle of wealth, wellness, and environmental responsibility across the continent.
You’ll find Ŷ’wãra’s storytelling silhouettes in the AFWL2025 Exhibition Hall, where fashion is more than a trend — it’s a legacy.
